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ZDNet is reporting Microsoft has agreed to acquire European mobile phone ad company ScreenTonic to try to gain a foothold in that rapidly growing market. Terms were not disclosed.
Yahoo! has just announced an agreement to acquire Right media, Largest Emerging Online Advertising Exchange for approximately $680 million
“The acquisition of Right Media will further Yahoo!’s goal to create the industry’s most open, accessible and vibrant advertising marketplace, which will help democratize the buying and selling of digitally enabled advertising,” said Terry Semel, chairman and CEO of Yahoo!.
The Right Media Exchange is the industry’s largest emerging online advertising exchange, and as publishers increasingly turn to exchanges to monetize their ad inventory, this acquisition will help Yahoo! establish a leading position in this large, attractive and fast growing segment of the online ad market.
“Internet sales have exploded over the past six years, growing by 3,553% between April 2000 and December 2006.
“SHOPPERS will spend £78 billion a year online by 2010 – doubling the web’s share of retail sales to 20%.
The London Sunday Times has more in their Online sales ‘will hit £78bn’ article
The EIU (Economist Intelligence Unit) & IBM have ranked e-readiness of 69 counties
Here are the top 20 in terms of infrastructure and the ability of their consumers, businesses and governments to use ICT.
1….Denmark
=2…US
=2…Sweden
4….Hong Kong
5….Switzerland
6….Singapore
7….UK
8….Netherlands
9….Austrailia
10…Finland
11…Austria
12…Norway
13…Canada
14…New Zealand
15…Bermuda
16…South Korea
17…Taiwan
18…Japan
19…Germany
20…Belgium
Download the full report (.pdf)
Microsoft wants to bring computing to a further one billion people by 2015.
The Microsoft initiative was launched by Bill Gates in Beijing under the banner of its Unlimited Potential scheme, a program aimed at bridging the digital divide.
Five million of the laptops will be start to be delivered this summer to countries including Brazil, Argentina, Uruguay, Rwanda, Nigeria, Libya, Pakistan and Thailand.
BBC News has more details about Xo & Microsoft here
The BBC is reporting Google has launched its payament service in the UK just less than a year after its launch in the US in June 2006.
Google checkout differs from Paypal as it works using debit card and credit card transactions, whereas Paypal can also transfer money directly to and from buyrers and sellers bank accounts.
Now you can specify the location of your sitemaps within your robot.txt file and Ask, Google, Microsoft & Yahoo will all locate your sitemaps file. Ask has details here.
Specifications here www.sitemaps.org
Google is to hold a developer day around the world on the 31st of May 2007
Mountain View, California
Sao Paulo, Brazil
London, United Kingdom
Paris, France
Madrid, Spain
Hamburg, Germany
Moscow, Russia
Tokyo, Japan
Sydney, Australia
Beijing, China
From the press release
MOUNTAIN VIEW, Calif. – On May 31st, Google offices in ten countries will host Google Developer Day™, a global event featuring workshops, keynotes and breakout discussions on Google’s APIs and developer tools.
Focusing on the theme “Building Blocks for Better Web Applications,” Google Developer Day will explore innovative uses of Google developer products to create and enhance applications, integrate with Google services and reach millions of users on Google and beyond
Google has jsut announced an early trial of TV ads.
From the press release…
“With Google TV ads, the entire process is automated – from planning the campaign to uploading and serving the ad to reporting on its effectiveness. Like our AdWords advertising program, Google TV ads are bought using an auction model…
“Advertisers can target by demographic, daypart and channel and pay only for actual impressions delivered. Pricing is on a CPM basis.
“Because the entire process is automated and online, advertisers can plan their TV ad campaigns efficiently all year long.
Predicted percentage growth from 2005 to 2009
Qatar 304.2
Egypt 220.7
Moldova 185.7
Romania 160.4
UAE 154.8
Pan Arab 146.8
Russia 143.2
Saudi Arabia 113.5
Kuwait 113.2
Slovakia 106.4
Source: ZenithOptimedia via the London Times
GPM Group 